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Chinese booth to debut at Annecy International Animated Film Festival

2018-05-15 17:18


        The Chinese booth, organized by China International Television Corporation (CITVC) and China Radio and Film & Television Programs Exchanging Center (CHNPEC), will make its debut at the Annecy International Animated Film Festival, France in June. On April 27, the Department of International Cooperation, State Administration of Press, Publication, Radio, Film and Television of the People's Republic of China (SAPPRFT) held the Coordination Meeting on Annecy International Animated Film Festival in Hangzhou, and conducted a survey on the "globalization" of Chinese animation products.


        Ma Li, Director of the Department of International Cooperation said that Chinese animation works should pay attention to creation internationalization, keep refining the core content of works, grasp the inherent common value recognized by viewers in different countries, and take full advantage of the "Film & Television Culture Import and Export Enterprise Association" and other organizations to go out collectively, expand scale and boost the "globalization" of Chinese animation works. Efforts should be made to promote animation industry and animation enterprises synchronously, highlight their features and strengthen international co-production, said Wang Xiaoliang, Deputy Director of the Publicity Department, SAPPRFT.


        At the meeting, Shen Jianing, General Manager of the Department of Program Agency, CITVC introduced the organization and participation of the Chinese booth, and announced the plan to deliver Chinese Animation Presentation during the festival to present the best animation works in China. The representatives of 15 enterprises including CITVC introduced their key creations and cooperation projects, shared their valuable experience in animation creation, discussed their problems arising in animation globalization, and offered a lot of constructive opinions and suggestions.