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The Center Participated in the Russia TV Festival and Achieved Positive Results

2017-01-13 15:01

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China International Television Corporation (CITVC) and China Radio, Film & Television Programs Exchanging Center (CHNPEC) participated in the Moscow World Content Market (hereinafter, Russia TV Festival) for the first time from Nov. 16th to Nov. 18th , 2015, and achieved positive results. 

Based in East Europe, facing the TV media of CIS countries, such as Russia, and nearby Ukraine, Belarus, and Kazakhstan, Russia TV Festival has unique geographical advantage and market targeting. In order to promote the implementation of Russian dubbing program as part of Silk Road Film Bridge Project, and deepen the understanding of Russian TV market, the Center participated in this festival as the only Chinese company, which attracted wide attention from overseas media. During the festival, the Center carried out many key work: firstly, met with delegates from VGTRK and exchanged ideas on broadcasting Silk Road Project programs in Russia and promoting other programs as part of 2016 China-Russia Year of Media Exchange; secondly, visited Chinese Embassy in Russia, Moscow Chinese Culture Center, and CCTV News Bureau in Moscow, understood the general situation of TV and radio media in Russia, and discussed new cooperation methods; thirdly, met with main Russian media such as CTC, the biggest commercial TV group in Russia, Kazakhstan National Television, Minsk Television of Belarus, and program agent company of Centpart, and discussed on cooperation.