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Participation in DISCOP Middle East and West Asia TV Festival to Expand International Market

2014-05-20 15:24

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        From March 4th to 6th, 2014, a delegation from China International Television Corporation/China Radio, Film & Television Programs Exchanging Center attended the 3rd DISCOP Middle East and West Asia TV Festival held in Istanbul, Turkey. It was the first time that the company had attended the exhibition and it was also CCTV’s new attempt at expanding international broadcasting capabilities in this region. On one hand, contract signings exceeded expectations and the tasks at the exhibition were completed successfully. On the other hand, some excellent programs of the CCTV Documentary Channel, such as A Bite of China and China’s Mega Projects, as well as some popular programs, such as Legend of Chu and Han, Legend of Bruce Lee, The Best Time, Panda Taotao, etc., were warmly received. Programs on CCTV-A also attracted many clients from Arabic-speaking regions. Thirdly, the company actively carried out negotiations with over 20 media organizations from Eastern Europe, the Middle East, West Asia, Central Asia and Southeast Asia, met especially with TRT, a state-run radio and TV station in Turkey, and had discussions in depth with them regarding cooperation on agent distribution for programs, dubbing promotion and more.